Strategic Communications start here
Services
PR and Communications Strategy
Make an investment that directly impacts an organization’s performance by positively influencing customer behavior, attracting opportunities, and safeguarding the organization’s reputation.
Executive Positioning and Thought Leadership
Directly impact your bottom line by influencing key stakeholders, attracting opportunities, and creating a positive ripple effect throughout the organization’s ecosystem.
Internal Communications
Internal communications play a crucial role in creating a positive and productive organizational environment, which directly contributes to the success and sustainability of the business.
Organizational Design + Coaching
Optimizing the structure and performance of your marketing and communications team to empower individuals and drive efficiency.
Stakeholder Research
As a crucial component of strategic planning, stakeholder research provides actionable insight into your audiences’ perspectives, concerns, and expectations.
Media Training
Empower spokespeople with the skills and confidence needed to effectively engage with the media and ensure clear and impactful delivery of key messages.
About Me
Carrie Lake is a seasoned communications and public relations expert with more than two decades of experience shaping narratives and delivering impactful results. As a master storyteller, she can help you inspire change, generate favorable press, and enhance your organizational brand. Carrie takes a creative approach to every project while relying on research-backed best practices. She has a Master’s degree in Communication from Arizona State University and a Bachelor’s degree in Speech Communication from George Mason University.
About Me
Carrie Lake is a seasoned communications and public relations expert with more than two decades of experience shaping narratives and delivering impactful results. As a master storyteller, she can help you inspire change, generate favorable press, and enhance your organizational brand. Carrie takes a creative approach to every project while relying on research-backed best practices. She has a Master of Arts in Communication from Arizona State University and a Bachelor of Arts in Speech Communication from George Mason University.
Creative Commentary
New Hire Training Boosts Bottom Line
Effective employee orientation in the first week is crucial for shaping perceptions and commitment. A lack of consistent onboarding processes can lead to low engagement, role confusion, and slower productivity.
Why ‘Smart Brevity’ is a Must-Read for All Communicators
In an era saturated with information, the ability to convey ideas quickly and effectively is more crucial than ever. Whether you’re a recent college graduate embarking on your professional journey or a seasoned communications pro navigating the complex landscape of modern media, “Smart Brevity: The Power of Saying More with Less” is my new go-to guide for elevating communication skills.
Contact Me
Unlock the potential of your organization with a complimentary consultation. Make an investment that positively impacts your organization’s performance. Schedule a conversation today!